Archive - Growth Machines by Vincent Jong

Driving Growth and Go-To-Market Efficiency with PLG | Jesse Ervin, Nylas

While having early success, they realized they are only 25% of the way there.

Sep 12

22:24

August 2024

Adding Sales to a Scaling Product-Led Business | Kristen Habacht, Typeform

Think adding sales to a successful PLG motion is easy? Think again!

Aug 29

19:32

Learnings From a 2-Year Journey Towards Product-Led Growth | Sindre Haaland, SalesScreen

How passing the ownership between teams resulted in a well-rounded model

Aug 15

18:55

With a free product, am I out of a Job? | Laura Erdem, Dreamdata

How sales learned to leverage trials as an advantage when selling a complex product.

Aug 1

20:56

July 2024

Enabling Self-Service in a Regulated Industry | Andrew Davies, Paddle

Hear the story how Paddle reintroduced PLG while keeping fraud risk under control

Jul 18

21:03

Finding the right moment to activate the sales team | Susann Johansen, Oneflow

How Oneflow adopted PLG and fine-tuned their approach based on customer segment and region.

Jul 4

16:44

June 2024

How Userpilot Balances Product-Led and Sales-Assisted Growth | Yazan Sehwail, Userpilot

Watch now (19 mins) | From mastering one single feature and user journey to selling a full suite of products.

Jun 20 •

18:58

The more you give, the better your leads get qualified | Mathias Thulin, GetAccept

Evolving from a sales-led company to a mixed model with tailored customer journeys.

Jun 6 •

17:45

April 2024

Finding your place on the PLG and Sales spectrum | Japna Sethi

Watch now (32 mins) | Defining the API between Product-Led Growth and Sales

Apr 25 •

32:05

Using in-app messaging for tailored user experiences | Todd Olson

How to drive engagement and upsell through in-app messaging.

Apr 11 •

18:35

March 2024

The sales paradigm shift | Leah Tharin

Watch now (29 mins) | Strategies for integrated Product-Led Sales

Mar 28 •

28:30

Introducing PLG when you are doing sales | Ben Williams

Watch now (21 mins) | Common challenges and how to deal with them when introducing PLG in a sales driven company.

Mar 14 •

21:18

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