Course: Introducing Product-Led Growth in a Sales-Led company

A 3-week course by Vincent Jong for companies that are doing sales today and want to tap into the benefits of Product-Led Growth 🚀

Learn how strategic use of your product can:

  1. improve the overall efficiency of your sales operation

  2. increase retention across customer segments

  3. drive contract expansion of existing customers

The course is especially aimed and founders, Product and Revenue leaders who want the product to become a core part of the Go-to-Market approach.

In the course, you will:

  • Learn how Product-Led Growth can be combined with a Sales team

  • Discuss how to run growth experiments in a B2B sales environment

  • Identify the best place to start within your specific business

  • Explore different shortcuts available to get results faster

  • Define a strategy for your company that you can implement

The course is 2 hours per week for 3 weeks and includes classes, coaching, and the possibility to ask 1:1 questions. You can also ask questions after the course when you start implementing.

The price is $800 per participant and you will get a certificate upon completion of the course. The waitlist for the next cohort in June is open. Joining the waitlist is free.

Join the Waitlist