PP9. Implementing Sales Assist; How to Master Product-Led Sales (Recapped); The State of Product Onboarding

Content and tools for Product-Led Growth

Nov 22, 2023

Hola 👋 Vincent here with the 9th edition of the Product Pepper newsletter. If you enjoy this newsletter, please consider sharing it with your product and growth friends.

From Product Pepper 🌶️

Articles

Implementing Sales Assist

Vincent Jong

November 20, 2023

In last week’s edition I covered the foundation of how to sell to self-service customers with a sales assisted motion. This week I’ll expand on that with some more insights on how to decide when this team should get activated and how to evaluate the performance.

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The PLG Hotline 📞

If you have a question about Product-Led Growth concepts, strategy, implementation or anything else, just reply to this newsletter or send an email to vincent (at) productpepper.com and I’ll do my best to help out.

From the product and growth community

How to Master Product-Led Sales (Recapped)

Buying and selling B2B has changed. Gone are the days of “growth at all costs” where companies dumped money into top-of-funnel leads and hoped things would convert. Every deal is a battle now. Sales cycles have increased, the number of stakeholders has increased (CFOs are in every deal), and… Read more

The State of Product Onboarding

For the past 6+ years, we've been dedicated to product growth and user onboarding. Our current mission is to share knowledge with everyone. Together we have created an in-depth survey and gathered insights from 80+ companies, including participants from diverse segments to learn more how other… Read more

Thanks for tuning in and have a great rest of your week!

👋 Vincent

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